Shop Austin: The September Boutique


This is a store you can't miss.

First, because it's smack dab next to Perla's on South Congress. The boutique is almost completely glass, so it's a head-turner from the street.

Second, because the shop is fun, fabulous and already rolling out fall goodies.

Jill, the manager, describes the vibe of the clothing as "wearable". I would have to agree with her. All the pieces are trendy and eye-catching without giving you the feeling of "oh my god, I could never pull that off."

You won't have to shy away from any pieces, but instead will covet everything in the boutique.

As Jill said "people feel like they're on vacation when they come in the store." 

The clothes are relaxed and unpretentious. 

Easy to rock tees, sundresses and denim mix in with suede and leather to create a swarm of pieces that any Austin gal would love in her wardrobe. 

This boutique is relatively new. It moved from it's pop-up shop (which was located behind the current store) to it's new location in January 2016. They aren't stopping there though. E-commerce will soon be available on their website, and next year they plan taking over the upstairs to host more of their oh-so cute collection. Take a peak...